Adding Graphics or the logo in
the card need special attention as it can take the card to new height
or it can even ruin the effect. When you use graphics, if it include
more colors, you may need to think of changing font color also.
Type of graphics
You can use single color logo or the picture, line art with flat
colors or even a photograph. Just make sure that the picture is
clear with no crooked edges and it should be sharp without blur.
While adding the picture in the card we need to consider
lot of things. The size does matter here. We need to fix the size
first. This depends upon what preference you give to the graphics
and the name of the company. Once you decide this the next decision
is to find the appropriate place to place the graphics.
We are using american size card to place the graphics. We will use
it along with the other matter like your name, company name, phone
number and address. Following figure represents the standard american
size card of 92 x 54 mm.
We have designed the following logo for the card.
Now we need to place it in the card. We can reduce the size of the
logo while we use it. Here is a picture of logo.
Let us design the card using the information about
the company, name of the person, designation, phone number, address
etc. First you need to find the suitable location on the card to
place the graphics. We have placed it at the top left corner. The
graphics and text should be placed within the margin of 3mm.
This is the complete card we have designed using logo
and the other text matter. Make a note that address font is the
smallest size used in the card along with designation and the site
address. You need to decide what emphasis you want to give to particular
matter. We have reduced the size of the logo. The card should possess
the balance of text and graphic. How to achieve balance is a matter
Let us preview the card removing margins and rulers.